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Genuinely Not Leather

Sustainability is choosing to consume in a way that least impacts the non-renewable natural resources and the ecological balance in our environment. The GnL brand is built on 3 pillars of care and sustainability: cruelty-free towards animals, eco-friendly towards the environment, and ethical fair wages towards the people who craft the stylish pieces for your indulgence.

We give back to our planet by contributing to highly respected organisations that actively promote sustainable practices, such as People for the Ethical Treatment of Animals (PETA), as we advocate vegan, cruelty-free sustainable fashion, and ‘One Tree Planted’, through which we give a tree back to nature for every purchase you make – thereby having as you a partner in this eco-friendly cause too.

There are thousands of great brands out there, but most cannot describe themselves as an ethical fashion brand for sustainability. We thank you for making GnL a part of your life, and for supporting sustainability by choosing GnL’s fair trade, cruelty-free, vegan bags and sustainable fashion accessories.

People for Ethical Treatment of Animals

We genuinely believe that every time you spend money, you are casting a vote on the kind of world you want to live in. GnL Accessories ensure that this vote extends way beyond your purchase. Your every purchase decision at GnL contributes to preserving and sustaining our planet’s depletable natural resources.

To promote eco-friendly vegan fashion materials and cruelty-free brand practices, GnL partners with PETA to support animal welfare under the PETA Business Friends program. In choosing GnL Accessories, you lend support in our fight to #endspeciesism. Striving to end speciesism means actively eliminating the impact of our actions in everyday life on animals to achieve a cruelty-free world for all.

One Tree Planted

GnL Accessories is a partner of ‘One Tree Planted’, a non-profit organisation based in Vermont, in a fashion for sustainability mission to give back to mother earth by planting trees. For each purchase you make, GnL plants one ‘Hardy Black Mangrove’ in the Sundarbans in India. The Indian Sunderbans, home to incredible biodiversity, is facing environmental erosion by the fishery and farming industries. This degradation is exacerbated by climate change, which brews near-constant cyclones and storms in the region, resulting in huge losses of forest cover.

"One Tree Planted" aims to reforest up to 10,000 hectares of mudflats and deforested lands in the Sundarbans by planting 1.5 million mangrove trees. This sustainability project will enhance biodiversity for marine life, establish ecosystem functions, limit coastal and island erosion, and shield vulnerable communities from high winds and waves. Aside from environmental sustainability, the project also serves to protect the long-term livelihoods of local communities.